HUK-COBURG
Character Type · Henning Skibbe, Oleksandr Parkhomovskyy · 2024
A custom variable font family designed for German insurer HUK-COBURG by Character Type, including a slab serif logo variant, as part of a 2024 brand overhaul by Strichpunkt.
About
Comprising 16 styles across Normal and Condensed widths, the family was built to reflect HUK-COBURG's brand values of friendliness and accessibility, with a variable font included. A separate slab serif was drawn for the reworked logo, its serifs serving as a deliberate nod to the previous typeface. The character set was built to DIN 91379 standards, ensuring correct rendering of names from across the EU.
Classification
The page describes a friendly, accessible custom font family with a companion slab serif logo typeface; the primary family is a humanist-leaning sans-serif designed to communicate warmth and accessibility in a corporate brand context.