Giorgio
Commercial Type · Christian Schwartz · 2010
Christian Schwartz's slender fashion display family for T Magazine, paired with a matching Giorgio Sans for contrast.
About
A high-contrast fashion serif by Christian Schwartz designed for Chris Martinez at T, the New York Times Style Magazine, with its sibling Giorgio Sans bringing the same runway proportions in stripped-back form. Multiple optical sizes from Small through XLarge let the face hold both editorial body and full-bleed display, and the wide weight range spans Thin to Black with italics throughout. Strong on covers, fashion features and luxury identities that want elongated proportions without losing personality.
Classification
Commercial Type frame Giorgio and Giorgio Sans as a paired serif and sans system drawn for T Magazine, bringing runway proportions to the page in contrasting ways.