Portrait
Commercial Type · Berton Hasebe with Ilya Ruderman
Berton Hasebe's sharply minimalist take on French Renaissance types, with display, text, condensed and inline cuts covering everything from sober editorial to fashion masthead.
About
A four-family system by Berton Hasebe, drawn with Ilya Ruderman for Cyrillic. Portrait covers Light through Heavy with italics for display use, Portrait Text adds a robust workhorse for body, Portrait Condensed extends to five weights for tighter measures, and Portrait Inline brings a decorative cut. The collection marries classical French Renaissance proportions with triangular Latin serifs, ranging from the sober beauty of the display face to the warm sparkle of the text and the exuberance of the condensed and inline cuts. Suits fashion, beauty, cultural and editorial systems.
Classification
Commercial Type describe Portrait as Berton Hasebe's sharply minimalist depiction of French Renaissance types, marrying classical proportions with triangular Latin serifs across display, text, condensed and inline cuts.