Stroudley
Dalton Maag · Bruno Maag, Ron Carpenter · 2019
A humanist signage sans by Bruno Maag and Ron Carpenter built to save space without losing legibility, in three weights with matching italics.
About
A humanist sans by Bruno Maag and Ron Carpenter that began as a signage commission and grew into a six-style family covering Light, Regular and Bold with matching italics. The structures are tightened to save horizontal space while keeping aperture and contrast tuned for legibility at distance and small size, so it can move from station boards into editorial, identity and interface work without rebuilding the type system.
Classification
Dalton Maag describe Stroudley as a humanist sans originally designed for signage, with meticulously crafted structures that save space while ensuring optimal legibility, framed as versatile enough to handle a wide range of design challenges.