Beverly Drive
Fort Foundry · Amy Hood
A left-leaning casual script by Amy Hood, drawn from the signage culture of Beverly Hills, from boutique shop fronts to apartment complex lettering.
About
Designed by Amy Hood of Hoodzpah, Inc., it pulls from two distinct ends of the Beverly Hills aesthetic: the polished Rodeo Drive shop signs and the kitschier logos of local apartment complexes. That range makes it adaptable across formal and informal applications, from wedding stationery to laminated diner menus. Available in a single Regular style with broad Latin Extended language support.
Classification
A left-leaning casual script with roots in mid-century American sign painting and commercial lettering traditions, placing it firmly in the script category with a retro-casual subcategory.