Rum Raisin

A bold, retro-flavoured display sans with chunky proportions drawn from mid-century commercial lettering traditions.
About
Rum Raisin's substantial weight and nostalgic character make it well suited to poster headlines, food and beverage packaging, and brand identities that want a vintage edge. It is limited to a single weight, which constrains its flexibility across a full design system. Best used large, where its distinctive personality has room to express itself.
Classification
Rum Raisin is a single-weight display sans with wide, bold proportions and a retro character reminiscent of mid-century commercial lettering. Its thick strokes and condensed-to-wide tension give it strong visual presence.