Idlewild

Hoefler & Co · Jonathan Hoefler and the H&Co Design Studio · 2013

sans-serifgeometric display

A geometric display sans in three widths inspired by mid-century travel and transit lettering, made for headlines and signage.

About

A geometric display sans by Jonathan Hoefler and the H&Co studio, drawing on the lettering of mid-century travel posters, airline graphics and transit systems. It comes in regular, wide and extra wide widths across five weights, giving it the airy poise of jet-age signage. Suited to headlines, packaging and identity work that wants the optimism of the period without slipping into pastiche.

Classification

A geometric sans for display sizes inspired by mid-century lettering on travel posters, transit signs and airline graphics, drawn in three widths for headline use.

Weights

BookMediumDemiBoldBlack

Optical sizes and widths

regularwideextra wide

Family

Idlewild WideIdlewild Extra Wide

Languages

Latin Extended