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Geograph

Klim Type Foundry · Kris Sowersby · 2019

View on Klim Type Foundry
sans-serifgeometric sansitalic
Geograph specimen from Klim Type Foundry

A geometric sans built for National Geographic, blending Futura idealism with Super Grotesk pragmatism and a deep set of alternates.

About

A geometric sans by Kris Sowersby originally drawn for National Geographic, sitting between the idealism of Futura and the pragmatism of Super Grotesk. Twelve styles run from Thin to Black with matching italics and a variable-weight axis, and stylistic sets swap in Futura alternates (single-storey a, e, g) or blunted A, M, N, V, W. A workable choice when a brand wants the geometric look without locking itself to one historical reference.

Classification

Klim classifies it as Modern: Lineal/Geometric; originally designed for National Geographic, drawing on the idealism of Futura and the pragmatism of Super Grotesk, with stylistic sets that toggle between Futura alternates and blunt alternates.

Weights

ThinLightRegularMediumBoldBlack

Languages

Latin Extended

Tags

geometricfutura lineageeditorialwayfindingmagazinealternates