Cargo
Optimo · Gavillet & Rust · 2002
A single-cut display stencil by Gavillet & Rust, drawn in 2002 for a Swiss music club identity and made for headlines and logos.
About
A geometric display stencil by Gavillet & Rust drawn for the visual identity of the 2002 Swiss National Exhibition's Cargo music club. The stencil cuts are curved rather than straight, and the rounded bridges form connected open spaces between letters that read as a single rhythm at large sizes. Loosely inspired by the logo of the stencil-machine company Marsh, the single-cut typeface stays at home in headlines, logos and identity work where its memorable silhouette can carry the design.
Classification
Optimo describes Cargo as a headline typeface with curved stencil cuts carved within a geometric sans-serif framework, with rounded bridges that form connected open spaces between letters.