Frama
Pangram Pangram Foundry · Samuel Salminen, Mat Desjardins, Francesca Bolognini · 2025
Geometric sans by Samuel Salminen and team, rooted in Futura and Avant Garde, with Display and Text cuts across 28 styles.
About
A geometric sans by Samuel Salminen, Mat Desjardins and Francesca Bolognini, drawn from circles, straight lines and considered counters in the lineage of Futura and Avant Garde. Frama balances precision with optical warmth and ships in two cuts, Display and Text, totalling 28 styles plus variable fonts. The system covers editorial headlines, branding, long-form reading and interface design, with stylistic alternates expanding its expressive range.
Classification
Pangram tag it Geometric, Italics, Sans Serif and Variable. A modernist geometric sans rooted in early 20th-century work like Futura and Avant Garde, offered in Display and Text cuts.