Fujiwara
W Type Foundry · David Súid

A neo-grotesque in two subfamilies by David Súid, splitting sharp contrast and rounded counterforms across 20 styles with variable font options.
About
Designed by David Súid, Fujiwara draws on modern Swiss typeface proportions and adds a personal touch through two distinct subfamilies: Fujiwara A, with sharp contrast, and Fujiwara B, with rounded counterforms. Both run from Light to Black with matching italics, and each is available as a variable font. OpenType features include fractions, tabular lining figures, stylistic alternates, ligatures, case-sensitive forms and emojis.
Classification
Fujiwara is explicitly described as a neo-grotesque, drawing on modern Swiss typeface proportions. It splits into two subfamilies: a sharp-contrast cut (A) and a rounded counterform cut (B), both following grotesque conventions.