Rund Display
Letters from Sweden · Göran Söderström · 2021
A geometric sans by Göran Söderström with subtly concave stroke terminals that add warmth and crispness, particularly at large sizes.
About
Rund Display draws on the geometric sans tradition of Futura, Avenir and Neuzeit Grotesk while introducing concave terminal shapes reminiscent of Optima, referencing broad-nib pen forms. Eight display weights ship with tight spacing and exaggerated terminals designed to become visible at large sizes without disrupting readability at text sizes in its companion Text cut. A variable font is available on request.
Classification
Geometric sans with circular, square and triangular stroke rhythms, citing Futura, Avenir and Neuzeit Grotesk as references. The Display cut features exaggerated concave terminal shapes that further distinguish it from conventional geometric sans archetypes.